Why Did Bud Light Choose to Follow the Hershey Highway to Hell?


OK, that was probably the most bizarre post title I’ve ever written, but if you need a break from the bizarre show trial up in NY that even has reliable Leftists scratching their heads then read on! First off, I never got around to writing a post on Hershey’s Chocloate’s woke campaign of celebrating Women’s History Month by erasing women and replacing them with men. When did even my beloved childhood candy decide it now needs to hate me? Seriously, I’m so old I remember when a seemingly all American brand like Hershey proudly branded itself “The Great American Chocolate Bar”. Watch the commercial at the link – it could easily be a 2023 ad in terms of the diversity of its cast. And sadly, it’s equally dated by the fact that the people of the different backgrounds are are equally proud Americans. Which brings us to Anheuser-Busch (AB).

AB used to be possibly the most All American of all American brands – here is how it celebrated America back in 1986. At some point we went past this bizarre crossroads where being pro-American was smart marketing to where now companies seem to think that promoting groups that despise this country is good business. I’m not a Bud Light fan, but in terms of a drinkable swill I find it on par with the rest. Considering back in the day my weapons fo choice were Schaeffer, and later, Busch tall boys and my premium beer was Michelob, I’m never exactly been a beer snob. A few years ago I swore off of Bud Light when they introduced the now by comparison tame ad campaign of anti-men spokesmodels Amy Schumer and Seth Rogan to run the “Bud Light Party” ads. Judging from sales numbers, I wasn’t the only one to stop drinking Bud Light, a course they corrected. I’m on board with the Path of Redemption school of thought, so whe Bud Light dropped the stupid I was fine with purchasing them on occasion again. Not this time.

At this point, you don’t need me to recap the whole Dylan Mulvaney/Bud Light debacle. Twitchy found a tweet that summed up the graphic truth of this story:

If the tweet isn’t showing in your browser, it reads “When the George Floyd riots began, every American corporation dropped the American flag from their logo and replaced it with BLM. Less than a week after three Christian children were killed by a trans person, Bud Light made a trans person an ambassador for their brand.”

Dead on. How did we get from ad campaigns targeting a population that can all appreciate Patriotism to showing that your product is adjacent to *ahem* inappropriately associating with minors? For that matter, exactly how is this ad campaign going to increase sales? While alienating the vast majority of your customer base, you think it will be magically replaced and surpassed by demograpics that drink either Trader Joe’s Three Buck Chuck or the various vile cans of flavored hand sanitizer? Or maybe the jet fuel genius behind this ad campign had probably never actually met anyone who’s ever consumed the product that she was supposed to promote?

So this is where I draw the line. Whereas with the Schumer/Rogan beta cuck campaign, I just boycotted Bud Light, when AB dropped that stupidity I accepted their path to redemption and resumed my occasional Bud Light choice of swill consumption. Not this time.

This was a massive middle finger America. While what I’m about to say is borderline Godwin’s Law, AB is promoting an ideology that wants to destoy America. And at this point I am done with any and all AB products. Not permanently; AB deserves a path to redemption as much as any Leftist. On a side note, I do agree with Tim Pool’s (A red-pilled left leaning Vlogger) assessment of Dylan Mulvaney that he’s not actually a genuine Trans, but rather just a narcissistic sociopath. If you happen to see the clip of Mulvaney winning his Showcase Showdown on The Price is Right a few years ago you’ll see what I mean. And yes, I’m not linking on purpose – I watched so you don’t have to.

But it will take an act of contrition. And frankly, given the magnitude of the offense, I’m actually looking forward to seeing what AB will do to regain its street cred with us Normals. And if AB doesn’t? Between stock ownership and consumption over the years my family has been generous towards AB. And walking away from a bad investment is fine with me. Even if most breweries are woke to some degree, I can live with the least of many evils. Even if my impact might be minimal, it’s still the general principle.

And to end on a positive note, there is hope. Back in 2020 I walked away from all pro sports save for pro wrestling and the USFL (Go, Generals!). Part of it was time commitment with everything I had going on in my life, but it was mainly getting tired of nonsrtop political lecturing. While the NBA is getting ruined in the TV ratings, the league that seems to be figuring it out is the NHL. After a few Normals among their players decided they didn’t want to celebrate Gay Pride night, historicaclly inept comissioner Gary bettman seems to be figuring it out and is saying the NHL might drop these events next season. I’m not jumping yet, but if the NHL takes the simple step of not publicly hating me I’m willing to extend my hand.

It’s your move, corporate America.

Brother Bob is no longer on Facebook (although you can see his archives there), and is back on Twitter again, but is ramping up on Minds and Gab, as well as Parler and GETTR, and has his biggest presence on MeWe.

Cross posted from Brother Bob’s Blog

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So I take it you are not going to take the Bud challenge?

Then they came for Country Music…
Yup CMT Country Music Awards
New Award winners Envelope please
George Strait (I guess thats his pronoun)All my Exes changed their Sexes
and as a surprise Johnny Cash, A Boy named Sue.

Bud-lite clydesdale
comment image

The culture of the left is sick, very sick.

It’s odd that you’re more concerned with bizarre subcultures than denying school shooters easy access to assault weapons.

04/06/23 – Chaos erupts again at Tennessee Capitol amid vote to expel Dem lawmakers from office over House floor protest

Last edited 1 year ago by Greg

The mental illness of the left is a symptom that is common among the school shooters who themselves are on the left.

Todays question is, which ‘greg’ are you replying to, the ‘greg’ is a tag team of fools or is it tools, oh well.

Greg as confirmed by gun experts the last shooter was carrying a carbine rifle. What is an assault weapon?

What is an assault weapon? Any high capacity, high velocity, military-style weapon designed to kill human beings with maximum speed and efficiency. They’re often designed look the part, as a marketing feature that feeds the purchaser’s empowerment fantasies.

“Carbine” is an equally vague term. Basically, it’s just a small rifle.

Last edited 1 year ago by Greg

A hammer is an assault weapon

More people killed by medical professionals than all guns combined.
Medical errors cause an estimated 250,000 deaths in the United States annually.
173 people have been killed in mass shootings in the United States involving AR-15s.” That’s 173 over a span of a decade

Last edited 1 year ago by kitt

Fauci is a mass murderer

We don’t hear much news about lunatics invading churches or school sand committing mass murder with hammers.

You don’t hear about racists doing with cars either…even though they do it…because you lunatics don’t care about mass killings.
You want to take our guns. Full stop.

Last edited 1 year ago by Nathan Blue

Is a knife an assault weapon skippy?

It was a 9mm carbine. You know the president said could blow your lung out.
Bullets are all high velocity
The AR
How often are AR-15s used in the military? Never. The military uses the M4 and the M16, which are fully-automatic and select fire adaptations
Any rifle can be adapted to high capacity, so can semi auto pistols.
If its simply a military style thats a design not a function. Like mini skirts or a-line skirts just design.
Shall not be infringed.

The bear Jew killed a nazi with a baseball bat. Was that an assault weapon?

Any high capacity, high velocity, military-style weapon designed to kill human beings with maximum speed and efficiency.

That’s too vague (intentionally) for any logical person to use.

They’re often designed look the part, as a marketing feature that feeds the purchaser’s empowerment fantasies.

Subjective, meaningless conjecture that shows us you are a weak man hiding behind the guns of government.

Last edited 1 year ago by Nathan Blue

So, anything that shoots bullets.

The 3 led an insurrection worse than 911 and pearl harbor!

Please define assault weapon.

It’s odd that you’re more concerned with bizarre subcultures than denying school shooters easy access to assault weapons.

So you people force it on the rest of us, we say “stop it,” now we’re the “concerned” ones?

How much of a liar can you be?

Transsexuals have forced themselves upon you, and you blame Democrats?

Their illness is derived from democrat culture.

greg’s running the same algorithm as others I’ve seen on the internet.

They are programed to say “why are you so concerned with kids genitals” and whatnot…like they are a toddler trying to argue.

Absolutely. They are the ones doing it.


There’s a lot of male sexual insecurity on the right.

Suppose for purposes of argument that AR-15 style guns were no longer available. What would democrat transsexuals use to target Christian schools in order to shoot and kill as many Christians as possible?

Transsexuals have forced themselves upon you, and you blame Democrats?
Who passes laws to prevent them from going after kids?
Who calls themselves sanctuary states for mutilation?

What laws are you referring to?

Barry signed the executive order bud, let them in the locker rooms in the bathrooms. So yes we blame democraps.

It’s odd that you’re more concerned with bizarre subcultures than denying school shooters easy access to assault weapons.

That’s because focusing on the guns is stupid and pointless and denying school shooters access to the schools is the more intelligent and productive option.

Why is the left committing a violent insurrection OK with you? You never seem to denounce them, even with the numerous opportunities given by numerous examples.

Chaos, brought to you by leftists that hate the legislative process. They want a dictatorship.

There is no country music but for the vintage stuff.

No alcohol commercials would try to use children to press their product to the public.
But This “tranny” isn’t identifying as a “woman,” he identifies as a girl!
No wonder men, who are the primary drinkers of BudLite are averse to supporting this.
Note, however, the slippery slope of “supporting” a tranny-girl like Dylan.
He’s already exhibiting male-pattern baldness at his temples.
When will mere acceptance not be enough?
When will he (and those many like him) demand a hair-plug allowance via taxpayer money?
He can’t pull it forward to mimic Audry Hepburn much longer, it’s getting thin.

Doctors Report Startling Rise In Testicular Injuries Among Woman Athletes

NEW YORK, NY — A new study indicates a disturbing trend as testicular injuries in women’s sports are increasing at an astounding rate. Researchers are baffled as these statistics have skyrocketed from literally zero reported testicular injuries among female athletes just a few years ago.

“This new wave of testicular injuries to female athletes has really come out of nowhere,” said Dr. Ryan Kitchen of Boston College’s Institute of Sports Medicine. “Years ago, there were absolutely no reported testicular injuries that occurred during women’s sporting events. If only we could determine what led to this sudden rise. Such a puzzle!”

Institutions around the world have also noticed the disturbing trend and are pouring research dollars into discovering the cause, which is almost certainly a complicated issue with no easy or obvious answers whatsoever.

Amber Bock, on tap and ice cold is about the best beer I have ever tasted, but I can never find it and in the bottle it is a disappointment. So, aside from Modelo, on occasion, I have nothing to give up. Mostly, I prefer Shiner Bock, Yuengling or Coors Lite. So, there’s that.

Who cares if this mental defective has pretended to be not a guy for a year? What does that make him, besides a freak? Andwheresher Bush has gone off the deep end and, hopefully, will suffer the consequences. Encouraging this garbage is toxic.

 And yes, I’m not linking on purpose – I watched so you don’t have to.

I’ve seen it and you chose wisely. This clown is simply another frenetic flailing fa**ot that craves attention and insists everyone pay attention. His response to being a spokesfreak for Nike sports bras is just as repulsive.

But, companies are between a rock and a hard place. If they get confronted with some woke demands, they either submit and suffer the wrath and boycotts of the stable-minded or they tell them to shove it and suffer the endless protests, intimidation, boycotts, accusations, lawsuits and possibly violence of the crybaby, spoiled brat left. I would think the more moral path to take would be to cater to the patriotic, working, taxpaying, legitimate, stable people that made them a viable company in the first place. Taking the second path, while someone logical, is simply chickenshit.

I’m not jumping yet, but if the NHL takes the simple step of not publicly hating me I’m willing to extend my hand.

That’s a very precise way to put it. I have decided I won’t show people respect that don’t respect me.

Last edited 1 year ago by Just Plain Bill

Never liked AB products. It’s amazing how much power and attention .1% (if that) of the population is getting. Normal people are starting to tire of their freak show. Perhaps the reason the rich and powerful lefties are going out of their way to cater to them is that they are a bunch of closet pedophiles and they see it as a way of sticking up for their own perversions.

China introduced SOCIAL CREDIT SCORES into daily life there a few years ago.
Our globalist commie masters, like George Soros, are imposing it on us. And our companies are leading the way in falling in line!

The New York Post reported “executives at companies like Nike, Anheuser-Busch and Kate Spade, whose brand endorsements have turned controversial trans influencer Dylan Mulvaney into today’s woke ‘It girl,’ aren’t just virtue signaling.”

Instead, they’re hiring Dylan and making other displays of wokeness “because they have to — or risk failing an all-important social credit score that could make or break their businesses.”

If they don’t inflict woke advertising campaigns on us, they’re liable to do damage to their Corporate Equality Index (CEI) score, which could be disastrous for their business.

Watching corporations and tallying up their CEI score is the Human Rights Campaign (HRC.

HRC gives corporations points for being gay-friendly and subtracts them for daring not to toe the woke line.

It does this based on “rating criteria” that award up to 100 points for workplace features such as a “gender-neutral dress code” and “data collection forms” that feature “optional questions on sexual orientation and gender identity.”

According to the Post, “businesses that attain the maximum 100 total points earn the coveted title ‘Best Place To Work For LGBTQ Equality.”

The corporate giants have eagerly fallen into line: “Fifteen of the top 20 Fortune-ranked companies received 100% ratings last year, according to HRC data.

“More than 840 US companies racked up high CEI scores, according to the latest report.”

Last edited 1 year ago by Nan G

That is exactly what they are doing. The COVID crap was the dress rehearsal to see how far they could go. The big companies caved on the mandates that weren’t law so they’ll cave on this as well. That is why these communists want to rub out small businesses. They are a lot harder to control than the big companies.

Brother Bob: basically you are engaging in a boycott ( hecott, shecott, itcott? Hell I don’t know). Anyway you feel free to indulge yourself. I’m not willing to go back after behavior changes. Haven’t been to a Tigers game in 28 years and ain’t going back. Don’t watch any professional sports other than NHL and I’m close to giving that up. One more electronic message stating that ‘we skate for justice’ and I’ll be done with them too.