by Ace
Come on, you know this ditz wasn’t able to make this call on her own authority.
But whatever, it is time to make her Fall On Her Sword.
Megyn Kelly actually predicted she’d be fired yesterday or the day before. I thought she was wrong.
But… once you start throwing blame around like this, it seems like an exit is inevitable for any disgraced employee, except of course Don LeMon.
Is this the Woke Dien Bien Phu? Or the Woke Tet Offensive?
I don’t know, I don’t do historical analogies.
No one at a senior level’ was aware Bud Light had made the ‘mistake’ of partnering with trans influencer Dylan Mulvaney – as parent company Anheuser-Busch loses $6BN in six daysPartnership with trans influencer Mulvaney has proved disastrous for Bud Light
Sources claim the company’s senior executives were unaware of the campaign
READ MORE: Woman sets her Nike sports bra alight in ‘Burn Bra Challenge’ on TikTok as the gymwear giant faces boycott over Mulvaney partnership
By David Averre
The polarizing marketing partnership between beer giant Bud Light and trans influencer Dylan Mulvaney was launched without approval from senior executives of parent company Anheuser-Busch (AB), according to a new report.
…[B]ehind the scenes at AB, ‘no one at a senior level’ was aware of the partnership that has now dominated headlines for weeks, and the decision to include Mulvaney in the campaign was taken by a ‘low-level marketing staffer,’ two sources close to the situation told The Daily Wire.
That claim comes despite the attention on Bud Light’s VP of marketing, Alissa Heinerscheid, for her remarks in an interview days before the Mulvaney partnership, saying she wanted to trade the brand’s ‘fratty’ reputation for ‘inclusivity’.
But according to an insider cited by the Daily Wire, the partnership was undertaken by ‘some low-level marketing staffer who helps manage the hundreds of influencer engagements they do.
Oh wait, they’re not throwing Heinersheid under the bus, but sone unnamed “low-level marketing staffer”?
I guess they won’t be firing the Fratty Ditz.
Hey guys — I guess it was some low-level staffers in the Cincinnati office who did it all.
Again!
I wonder if — when C-suite corporate types or bureaucrats get caught with their dicks in someone who’s not their wife — they say, “Honey, this isn’t my dick in my secretary’s mouf, this is the dick of a low-level staffer in the Cincinnati office.”
‘It was a mistake,’ the person added. DailyMail.com has contacted AB for comment.
Mulvaney’s April 1 Instagram post saw the influencer showing off commemorative cans
…Amid the backlash, AB’s market capitalization has dropped nearly $6billion in the past 10 days, a decline of nearly 5 percent, and the company continues to remain silent save for a short statement confirming the partnership.
That statement said the parent company supported Bud Light’s decision to work with Mulvaney, who ballooned to internet stardom over the past year.
‘Anheuser-Busch works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics,’ the statement read.
‘From time to time, we produce unique commemorative cans for fans and for brand influencers, like Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public.’
Their doubling down only served to enrage customers more – and likely played some part in Anheuser-Busch’s recent market woes.
That admission alone should tank AB InBev stock. What is going on at the helm of that country? A blank check to pursue wokism? If the decision to make a mentally ill caricature of a woman your spokesthing and face of your brand isn’t run by upper management, then my money shouldn’t be invested there.
Here’s my thought. I think Heinerscheid has a low opinion of beer drinkers in general. She views those who go fishing, hunting, camping, watch football, baseball, basketball, soccer, hockey games and watch NASCAR as Neanderthal slobs. She wants to make the brand appeal more to the snobbish, elitists Chardonnay crowd. But, guess what: they don’t drink beer, unless it is some nasty-tasting IPA. The uninformed, sheltered elitist woke leftist strikes again.
Throwing Heinerscheid under the bus is NOT the same as apolgizing and promising this type of thing will never happen again.
Bud’s owner-class has still not done this.
Had Heinerscheid done enough research to find out if Dylan is anorexic, as rumored?
Even Bud Light has too many calories for Dylan to swallow and still keep that skinny persona.
I saw an unretouched photo of Dylan and he’s still got his Adam’s apple, his beard, his male pattern-baldness at the temples and loads of wrinkles.
He’s only playing at trannyism, not serious about it.